‘TED' stands for Technology, Entertainment and Design. It's a conference format that started in California in 1984 as a platform for the interdisciplinary exchange of ideas. The 18-minute talks are by far the most fascinating conference talks you'll ever see, partly because speakers know they'll be watched by millions of people online. A TEDx is an independently organized conference that shares TED values, quality and format at the local level. We asked organizer Felix Vannucci about TEDx Florence, which takes place on November 12, 2011.
Why TEDx Florence?
TEDx programs are now present in many cities in the world, and Florence is an ideal candidate. The location, the Salone dei Cinquecento in Palazzo Vecchio, has always had an important civic role and, over the centuries, it has been the place where ideas and projects with an influence on technology, art, design and entertainment-the main themes of TED-have been presented. To successfully move into the future, Florence must continue to innovate, share and produce new ideas.
What motivated you to organize this event?