On April 30, city officials in Milan celebrated ‘Expo
Day,’ to start the four-year countdown to opening day of Milan’s green-themed
Expo, to be called Nutrire il Pianeta, Energia per la Vita (‘Feeding the
Planet, Energy for Life’), which will run from May 1 to October 31, 2015. Officials
say that Milan will mark Expo Day annually until 2015. The city of Milan took
another important step in preparing to host the 2015 Universal Exhibition,
launching an online campaign (http://concorsologo.expo2015.org) that allows users to vote until May
22 for their favourite logo for the Expo. Users will choose between the two
logos, selected by a jury that included designer Giorgio Armani, which focus on
the Expo’s theme: the fight against famine and malnutrition worldwide through
sustainable development, global cooperation and new technology.