On November 27 in piazza Ognissanti, Florence will welcome a fairytale Indian wedding.
One hundred thousand euro for the use of public land, 20,000 in tourist taxes and another 58,000 for the restoration of the fountain in piazza Santa Croce, with an estimated return of 6 million euro for Florence, and 600 rooms already booked in five-star hotels throughout the city—these are the figures for an extravagant Indian wedding that will take place at the end of this month.
The groom is the son of an oil magnate based in Dubai and the happy couple have decided to get married beside the Arno.
Councillor for economic development and tourism Giovanni Bettarini has stated that Florence has been confirmed as the wedding location, which comes shortly ahead of the Tuscan city hosting the Destination Wedding Planners Congress in 2016. Bettarini also stressed how important this wedding will be in promoting Florence as the ideal destination wedding location.
The City of Florence has released new regulations on the private use of piazzas, allowing the city to give better price quotes to engaged couples seeking to reserve public land for their weddings.
On November 27, a temporary ban will be placed on the entrance to piazza Ognissanti as well as on the routes of the procession (lungarno Vespucci, via Melegnano and via Montebello).
The couple’s request for an elephant, however, has been denied by the Palazzo Vecchio.
