Search Results for advertising

May 11, 2020
LIFESTYLE

Converting to the cause

Modern Italian history teaches us that the country is at its finest when its collective back is to the wall.     When the European Economic Community was created in 1957, Italy seized the opportunity, despite largely still being an agricultural nation. “Everywhere … there were entrepreneurs, engineers, designers and skilled craftsmen ready to meet […]
April 14, 2020
NEWS

A new, better future for magazines

The Florentine is in full revolution; the rules of our reporting already have a new dynamic.
February 25, 2020
LIFESTYLE

Capturing Kurt Cobain

  Michael Lavine, a famous advertising photographer, had the privilege of following Nirvana throughout various moments in their career, from their early months as a band, to their worldwide success. As a friend of Cobain’s, Lavine shared his joy at meeting his wife, Courtney Love, and witnessed his ascent to become a symbol of the […]
February 14, 2020
LIFESTYLE

Centenarians of Tuscany

In 2015, Tuscany set the record as having the highest number of centenarians in Italy with as many as 1,500 individuals reaching the impressive 100-year mark. Inspired by this information, Giuseppe Della Maria created the Portraits of Tuscan Centenarians project, taking two years to learn about these long-living persons and their secrets to reaching the […]
December 30, 2019
CULTURE

Six makers of Florence

We preface this piece with an apologia. Florence thrives with creativity and artisans are found all over the show; it would be impossible to mention everyone. Here are six international makers who have sparked our attention. (If you’re a “crafty” type, tell us what you’re up to: [email protected])       1/ Kathaline Page-Guth jeweller […]
May 10, 2019
TRAVEL

Fake tour operators and how to spot them

Florence’s historical centre is itself a masterpiece. Fiavet, a national association of tour operators and travel agencies, actively cares for consumers of travel experiences.
November 6, 2018
NEWS

Arezzo to host Tuscany’s first Take Back the Night

University of Oklahoma's Arezzo campus brings US tradition to Tuscany
July 10, 2018
CULTURE

Italy in Hollywood exhibition, Salvatore Ferragamo Museum

The "Italy in Hollywood" exhibition at Florence's Salvatore Ferragamo Museum tackles all manners of questions surrounding mass Italian immigration at the turn of the 20th century, from stereotypes to inspiration, resentment to worship.
May 30, 2018
NEWS

The Bigallo to undergo restoration

The Bigallo museum and loggia are to be restored thanks to the Florence-based advertising agency Real Media, who will cover the total cost of just over one million euro.
May 22, 2018
NEWS

GDPR: What Italian businesses need to know

The General Data Protection Regulation (GDPR) comes into force on May 25, 2018. Here is a useful summary for Italian business owners to establish how their businesses will be affected and understand whether their businesses are ready for these new rules.