According to recent
research conducted by eBay.it, Italian men over 60 are much more likely to
purchase products online than are their female counterparts. Indeed, eBay.it
counts some 700,000 male users over 60. The region of Lombardy boasts the most
male netizens above 60, followed by Lazio with 83,000, and Tuscany with just
over 47,000. The majority of these ‘cyber-nonni’ are high-tech consumers,
particularly when it comes to purchasing cellular phones and accessories.