DF#10 – Season of cinema and strategy

FREE DOWNLOAD – Autumn/Winter 2023

DF Magazine is a magazine aimed at promoting Florence as a quality destination by Destination Florence Convention and Visitors Bureau.



This season is all about cinema, as we speak with the Director of the Toscana Film Commission, Stefania Ippoliti, about the 50 Days of Cinema series that brings a wide variety of film festivals to the city.

Our cover stars the magnificent ceiling of Palazzo Vecchio’s Salone dei Cinquecento, which is soon to host the Florence Ambassador Awards as it reaches its 7th edition.

As usual, there’s a cultural update from Florence with the unmissable events this autumn and winter, with a look at the Uffizi Gallery’s new rooms and the latest show at Palazzo Strozzi, as well as news like Florence’s plans for a new high-speed station.

We face the future with ideas for a more sustainable approach to tourism moving forward, hearing the thoughts of a long-time tour organizer, and going into detail on some of Florence and Tuscany’s most charming hotels.

DF Magazine promotes Florence as a quality destination and is created by the Destination Florence Convention and Visitors Bureau in partnership with The Florentine.



For 20+ years, Destination Florence Convention & Visitors Bureau has been the official association for promoting Florence as a destination. The mission is to attract quality leisure tourism, MICE (meetings, incentives, conferences, events) and destination weddings.